It depicts that a person is more than what you see in that moment. It demonstrates the true depth of a human being as a whole. We only deal with that which we perceive with the naked eye.
When a person understand this 'being' the inner reality, he or she will realize that if wants different outcomes in life, will have to take different actions and different actions will show up naturally when there's a shift in an aspect of one’s “Being".
Coach plays a vital role since helps a client to look beyond what is visible at surface level. Coach enables client to go deeper and explore their "Being", which helps them create real shifts in themselves that stick. Most fundamental rule of coaching is applied i.e. - Trust the person, not their problem.